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The Fold

Stories from behind the seams of a female-founded business.

From “Patent-Pending” to Patented

From “Patent-Pending” to Patented

From “Patent-Pending” to Patented

From “Patent-Pending” to Patented

keote is officially patented After over two years of calling keote "patent-pending," I'm thrilled to share that our utility patent was officially issued by the USPTO in December 2025. What started ...

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My heart behind the keote x Tiny Bibles

My heart behind the keote x Tiny Bibles

I've been working on new keote products for over a year—most so unique they've been nearly impossible to manufacture. But one made it through: the keote x Tiny Bible. My faith and this business hav...

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giving back to the community that's given us so much 🤍

giving back to the community that's given us so much 🤍

Last week, our team volunteered at Dress for Success Twin Cities, an organization empowering women through career development and economic independence. It was a powerful reminder of why we do what...

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Fall Photo Shoot BTS

Fall Photo Shoot BTS

Come behind the scenes of our biggest shoot yet — 11 keote colors, a holiday campaign, and a full creative team capturing the magic in one long day.

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2025 fall trends report

2025 fall trends report

Fall is my sweet spot for style - textures, warm neutrals, and endless layering. Here are the trends I’m loving this season, plus how I make them my own.

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blush in bloom

blush in bloom

Blush has arrived. See highlights from our launch party at Abide Studios, complete with florals, bubbly, and a first look at the newest keote tote.

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how the keote went from a sketch to reality

how the keote went from a sketch to reality

From a notebook sketch to thousands of totes across the country, discover how keote began and the journey to creating chic, durable accessories with purpose.

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