our blog
The Fold
Stories from behind the seams of a female-founded business.

a lighthearted look at what rachael's actually reaching for this summer, postpartum and all. think oversized linen, woven flats, a signature pair of sunnies, crisp cotton poplin and a clunky ring...
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When I launched keote, I found out the same week that I was pregnant. What started as equal parts joy and total overwhelm has grown into something I couldn't have imagined — with motherhood at the ...
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This season, we're skipping the trend report and getting back to basics: the styling techniques that actually make getting dressed feel effortful and easy at the same time. Consider this your laid-...
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Celebrating the women behind keote
This International Women’s Day, we’re celebrating the women behind keote. From creative vision to growth strategy, fulfillment to finance, our female-led team brings heart, faith, and intention to ...
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With travel season here, I've been thinking about the little things that make packing less chaotic and getting dressed easier once you arrive. From hero accessories that elevate any outfit to multi...
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From “Patent-Pending” to Patented
keote is officially patented After over two years of calling keote "patent-pending," I'm thrilled to share that our utility patent was officially issued by the USPTO in December 2025. What started ...
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My heart behind the keote x Tiny Bibles
I've been working on new keote products for over a year—most so unique they've been nearly impossible to manufacture. But one made it through: the keote x Tiny Bible. My faith and this business hav...
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giving back to the community that's given us so much 🤍
Last week, our team volunteered at Dress for Success Twin Cities, an organization empowering women through career development and economic independence. It was a powerful reminder of why we do what...
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Come behind the scenes of our biggest shoot yet — 11 keote colors, a holiday campaign, and a full creative team capturing the magic in one long day.
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Fall is my sweet spot for style - textures, warm neutrals, and endless layering. Here are the trends I’m loving this season, plus how I make them my own.
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